NEVER MIND is an electrifying fashion editorial that redefines edgy style. It seamlessly blends rock ‘n’ roll, Western vibes, and David Bowie-inspired glam. Every detail—styling, makeup, and photography—bursts with energy, creating a bold visual narrative that leaves a lasting impression.

The Concept: Where Rock and Western Collide

This editorial fuses rebellious rock energy with cowgirl charm, creating a daring, sexy aesthetic. Photographers French Cowboy (Mia Macfarlane & Julien Crouïgneau) capture each look with cinematic intensity, allowing every piece of styling to shine. Styled by the legendary Véronique Droulez, the ensembles feature edgy, on-trend elements with a provocative edge.

Véronique Droulez is no stranger to crafting unforgettable looks. With a career spanning more than two decades, she has collaborated with iconic photographers like Ellen Von Unwerth, Yu Tsai, and Gilles Bensimon. Her work includes campaigns for Guess, where she shaped the brand’s global image with fashion shows, lookbooks, and world events. Droulez’s influence extends across top-tier publications, including Vogue, Elle USA, and Harper’s Bazaar Vietnam. Her impeccable styling for celebrities like Claudia Schiffer, Gigi Hadid, and Hailey Bieber reflects her unparalleled versatility and artistic vision.

In NEVER MIND, her styling genius shines in pieces like a shimmering Christophe Terzian jacket and skirt paired with a bold Zana Bayne cuff. Accessories like Tom Ford glasses with chic Fanny Fouks glasses chains, and sleek Faith Connexion separates paired with towering Louboutin heels add sophistication and attitude. Each outfit feels like a conversation between Bowie’s glam-rock legacy and the raw spirit of the Wild West.

Meg Breaker: The Model Who Redefines Performance

At the heart of this editorial is Meg Breaker, whose electrifying presence elevates every frame. Indeed, her beauty, grace, and movements create an unforgettable performance. “Meg is probably the best model we’ve ever worked with,” says photographer Mia Macfarlane. “Her ability to bring every look to life with such precision and energy is unparalleled.”

Meg’s expressive poses and seamless adaptability embody the shoot’s rock-meets-cowgirl aesthetic in the iconic fashion editorial. As the shoot progressed, she continued to channel Bowie’s glam with effortless confidence, bringing every outfit to life. The David Bowie-inspired makeup and hair, designed by Ludovic Dupuis, adds the finishing touch. Shimmering metallics and bold shapes enhance Meg’s striking features, which amplify her star power even further.

3. The Details: Collaborations That Define the Vision

This shoot is a testament to teamwork and creative synergy. Every element, from styling to accessories, feels perfectly intentional. Designers like Marta Martino and Helene Zubeldia contribute sleek, modern touches, while Nick Fouquet’s hats add a Western-inspired edge. Furthermore, footwear choices, including striking Marciano boots, bring sex appeal and rebellious energy to the ensembles.

Ultimately, the result is a bold, fresh fashion editorial that celebrates fashion’s ability to break rules and redefine boundaries. Thanks to Droulez’s expert touch and a team of visionary collaborators, NEVER MIND stands as a testament to creative brilliance.

Photographer FRENCH COWBOY A Mia Macfarlane & Julien Crouïgneau Creation
MODELS Meg Breaker
Art Directors & Stylists Véronique Droulez & Jean Luc Favre
HAIR STYLIST & MUA Ludovic Dupuis

jacket & skirt Christophe Terzian, cuff Zana Bayne, rings Kriwo.

Jacket & skirt Christoph Eterzian, cuff Zana Bayne, rings Kriwo, boots stylist’s own.

Glasses Tom ford, earrings Helene Zubeldia, boots Marciano, glasses chains Fanny Fouks.

Jacket Rynshu, top Faith Connexion, pants Marta Martino, earrings Helene Zubeldia plus model’s own jewelry, hat Nick Fouquet.

Look Faith Connexion, underwear Nigel Fever, shoes Louboutin.

Look Faith Connexion, boots Adult, earrings Helene Zubeldia

plus model’s own jewelry.

Look Faith Connexion, underwear Nigel Fever, shoes Louboutin.

Glasses Tom ford, glasses chains Fanny Fouks.

Look Faith Connexion, boots Adult, earrings Helene Zubeldia plus model’s own jewelry.

Want More: LONESOME