LARUICCI AW21: Underground and Glam

Laruicci is presenting its AW21 collection, taking us on a trip on the dance floor full of glam. Eccentricity, 90’s and 00’s vibes, strobe lights and contrasts of the nightlife culture.

The soul of the brand is pure glamour. However for this collection elements such as sportwear materials, exaggerated shapes and stonewashed denims were used. Implementing a strong contrast into the collection. Inspired by cities such as Paris but also New York. The garments underline the brands brave aim to create expressive luxury clothing while staying underground.

@laruicci // @autrementpr text by @martinmanuelry